What is the bottom's up approach to forecasting

The Bottoms Up Approach

Is a method of forecasting that starts at the lower levels of a company and works up towards revenue. It is the process of analysing all the company’s overheads and expenses, and working upwards towards sales with the objective of ensuring your sales budgets always return the desired profits.

The benefit of using the bottom-up approach is that you get much more detailed information that is much more accurate to work with. It also involves managers a

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